On January 6th, more than 600 employees of China Merchants Heavy Industry Organization went into Dieshiqiao to carry out the theme activity of “City and Enterprise Alliance Bridge, Reciprocal Flower Home Textile City”. China Merchants Heavy Industry Co., Ltd. and Dieshiqiao Home Textile City reached a cooperation agreement. In January this year, they used weekends to organize employees to inspect the Dieshiqiao home textile market in batches and experience the Haimen home textile culture. On this basis, they will carry out in-depth cooperation. China Dieshiqiao International Home Textile City is located in the northwest corner of Haimen City, which is known as the “Jianghai Gateway”. It covers an area of 350,000 square meters, with a total construction area of 500,000 square meters and an average daily flow of more than 30,000 people. The digital home textile city, the Chinese textile first-line brand is strong, and the world famous textile city was founded in 1982. It is located at the junction of Sanxing Town of Haimen City and Chuangang and Jiangzao Towns of Tongzhou City. It is composed of five parts, namely, Pincheng, Samsung Industry and Trade Park, Logistics Center and Trade City. It covers an area of 77,150 square meters and has more than 8,000 business facades and booths. Production and management of bed covers, pillowcases, quilt covers, quilts and other bedding and various household appliances, curtains, cushions, toys and other more than 300 varieties of embroidery. The products sell well in more than 200 cities and regions in the country and are exported to more than 20 countries and regions such as Romania, Russia, Australia and South Africa.

When many merchants still complained that foreign trade is not good, the export of Jiangsu Haimen Dieshiqiao home textile market has risen against the trend. In the past year, this traditional home textile market, which is dominated by domestic trade consumption, has produced incredible vitality, which has filled our research with surprises and deeply felt the huge market power released by trade reform. The bigger difficulty comes from institutional breakthroughs. The Dieshiqiao pilot itself is a sample of partial breakthroughs. This bottom-up reform often has to coordinate various aspects and touch the interests of various departments. Therefore, it requires more efforts and tests the wisdom of market managers. And courage. What is gratifying is that for the national-level major reform of the Dieshiqiao market procurement trade pilot, the local cadres have formed a consensus from the very beginning, and they are full of passion and enthusiasm in practical work, using reform thinking and grasping the problem orientation. Bringing into play the spirit of innovation, one by one, and one by one, not only to create a good market environment for overseas buyers, but also to inject momentum into the transformation and upgrading of the Dieshiqiao home textile market. Policy innovation is the core of the market procurement approach. The local government regards the pilot of market procurement trade as the top priority of comprehensive deepening reform, drawing on the successful experience of Shanghai Free Trade Zone and Yiwu market, focusing on investment liberalization, trade facilitation, financial internationalization, and administrative efficiency. Convenience, tax reform, foreign exchange settlement, return investment and other aspects of bold breakthroughs, formed a policy system that has both the general characteristics of Yiwu market and the characteristics of Dieshiqiao market, and provided strong support for the smooth implementation of the market procurement trade pilot. Efficient service is the key to the promotion of market procurement trade. In the survey, the high efficiency and humanized service of the market supervision department also left us a deep impression. In order to better promote the market procurement strategy to release the policy dividend, the local customs implemented a “combination boxing” for customs clearance, from “5+2” appointment-type personalized service to emergency cargo 7×24 hour appointment clearance, effectively satisfying the market. Purchasing customs clearance requirements, using the "subtraction" of efficient supervision in exchange for the "addition" of foreign trade development. Since it is a reform, it will never be smooth sailing. In the pilot process, Dieshiqiao will encounter new problems and new difficulties like this. How to break through the original practices and keep the passion and innovation will be crucial for the stacked stone bridge in the second venture. We believe that as long as it is rooted in the soil of the market and maintains a consistent entrepreneurial drive, the stacked stone bridge will certainly create an extraordinary future for us.

This week, the domestic sales price index of Dieshiqiao home textiles products fell slightly. Due to the recent sluggish market sentiment, the traditional decoration season ushered in the market, many merchants have begun to transform the facade. Although the recent market has sporadic shipments, the shipments are significantly lower than the previous period, mainly based on small-volume inventory. Recently, the sales of large-sized bedding products mainly based on weddings have risen slightly, mainly due to the tradition of China. During the Spring Festival, there are more marriages and market demand is booming. Therefore, it can be seen that this week's large-scale domestic sales price index has a significant increase. Due to the continuous rainy weather, the retail market is still relatively low. According to the monitoring data of Dieshiqiao Home Textiles Index, the domestic price index of home textiles finished products closed at 93.83 points in the second week of January 2019, down 0.03% from the previous month. The small set closed at 97.82 points this week, down 0.04% from the previous month; the large set closed at 101.39 points this week, up 0.03% from the previous month; the quilt closed at 93.67 points this week, down 0.04% from the previous month; the winter core was closed this week. At 101.20 points, the chain fell by 0.05%; the blanket closed at 94.46 points this week, down 0.02% from the previous month. Near the end of the year, market demand has weakened. It is expected that the domestic price index of Dieshiqiao home textile products will be mainly down by shocks next week.

This week, the price index of domestic products of Dieshiqiao home textiles declined slightly. At the beginning of the new year, the volume of the home textile market has not yet ushered in a strong sales trend. Due to the factors of New Year's Day holiday, the market retail volume is significantly higher than the previous period. However, the wholesale sector was slightly depressed. Among them, except for the blankets, the rest of the bedding products showed a downward trend. The main reason is that in the past week, in order to welcome the arrival of New Year's Day, foreign merchants have been replenishing positively and have sufficient stocks. Therefore, this week's replenishment behavior has been reduced, only to make appropriate replenishment of some of the best-selling bedding products, and the volume is small. Under the overall downturn, the decline in the domestic sales price index this week is inevitable. According to the monitoring data of Dieshiqiao Home Textiles Index, the domestic price index of home textiles finished products closed at 93.86 points in the first week of January 2019, down 0.02% from the previous month. The small set closed at 97.86 points this week, down 0.02% from the previous month; the large set closed at 101.36 points this week, down 0.04% from the previous month; the quilt closed at 93.71 points this week, down 0.03% from the previous month; the winter core was closed this week. At 101.25 points, the chain fell 0.03%; the blanket closed at 94.48 points this week, up 0.03% from the previous month. At the end of the year, it is difficult for the late stage market to usher in a strong sales trend. It is predicted that the domestic price index of Dieshiqiao home textile products will be dominated by shocks next week.

A fusion of traditional textile technology and modern chip technology, intelligent heating clothes that can be adjusted by temperature with mobile phones have been introduced in Haimen. The heating clothes are powered by charging treasure, controlled by mobile APP, and made of high-tech chip technology. Fever, can be steplessly tempered between 37 degrees Celsius and 52 degrees Celsius, which is a successful epitome of Haimen's traditional home textile industry's transition to smart wear. Haimen is fully committed to promoting the transformation and upgrading of the home textile industry, and the home textile industry is established in the “3+3” industrial system (the three emerging industries of advanced equipment, biomedicine, and new materials, and the three traditional industries of modern architecture, electronic information, and modern home textiles). 3+3" new system for industrial development), through policy incentives, linkage assistance and other measures, actively encourage enterprises to scientific and technological innovation, technological transformation investment, model innovation, and strengthen and expand the modern home textile industry in the transformation of innovation, the innovation of enterprises, The competitiveness has been significantly enhanced. The Haimen home textile industry has formed a complete industrial chain of industrial textiles. The competitiveness of Dieshiqiao home textile market ranks first in the national professional market, and the domestic market share of home textile products exceeds 40%.

Recently, the Haimen City Home Textiles Chamber of Commerce held an annual meeting to summarize the achievements in 2018 and deploy the work in 2019. Vice Chairman of the CPPCC, Yu Bin, President of the Municipal Chamber of Commerce, and Wang Fan, Director of the Park Management Committee, attended the event. In the new year, the Home Textiles Chamber of Commerce will further strengthen the party building work, enhance the political level of the Chamber of Commerce; strengthen the concept of assistants and improve the service level of the industry; strengthen the construction of chambers of commerce, improve the management level of chambers of commerce; strengthen brand management, improve the development level of the industry; strengthen self-discipline and improve Industry quality level; strengthen college docking, improve industry technology level; strengthen channel expansion, increase industry market share; strengthen social responsibility, improve public welfare level, etc., carry out various work of chambers of commerce Develop a new leap. At the meeting, Wang Fan fully affirmed the achievements of the Haimen City Textiles Chamber of Commerce and expressed his heartfelt gratitude to the entrepreneurs who made significant contributions to the economic and social development of the park, especially the development of the Dieshiqiao home textile industry. At the same time, he raised three hopes: The first is to strengthen confidence. The home textile industry is a traditional pillar industry of the national economy, an important civilian production industry, and the role of creating a new internationally advantageous industry. It is an innovation-driven technology industry, a responsible-oriented green industry, and a culture-led fashion industry. The future is promising. The park will start from various aspects such as policy support, service improvement, platform support, and supporting improvement, and continuously improve the high-quality development of the home textile industry. The second is a good image. On the one hand, it is a good example of obeying laws and regulations, operating in good faith and paying taxes according to law; on the other hand, actively participating in public welfare undertakings, actively fulfilling social responsibilities and dedicating love; at the same time, learning from Wenzhou businessmen, learning from their enthusiasm for market and development, closely surrounding The park and the Chamber of Commerce carry out work to make the park more proud of its contribution. The third is to do your best. The Chamber of Commerce is a social group. In addition to playing a role as a link to help members innovate and start a business, it is also necessary to play an organizational and coordinating role. It regularly organizes entrepreneurs to visit, exchange and discuss. At the same time, through various forms of theoretical study, it gradually cultivates socialist core values. Discuss development.

Recently, at the 2018 China Textile and Apparel Brand Conference, the China National Textile and Apparel Council awarded Haimen Dieshiqiao Home Textile Town as the “Pilot Area for Garment Home Textiles”. This is the IPR Pilot Park of Dieshiqiao Home Textile Town this year. Another national-level industrial business card obtained after three batches of national-level intellectual property protection standardized market and national-level foreign trade transformation and upgrading demonstration base. Dieshiqiao Home Textile Town was awarded the “Explored Home Textile Regional Brand Pilot Area” and will be awarded China in regional brand development strategy direction, strategic planning, public service and technical support, talent training, brand exhibition and promotion, exchange and learning. The key support and guidance of the Textile Industry Federation will play an active role in accelerating market layout, project investment and industrial transformation in home textile towns. Since the beginning of this year, the town of Dieshiqiao Home Textile has been approved as a small town, and the platform creation and brand cultivation have been increased. A total of 13 provincial-level platforms and honors have been obtained. These platform honors are not only achievements in the home town of Dieshiqiao. The affirmation also injected strong momentum into the town's industrial take-off and market upgrade.

This week, the domestic sales price index of Dieshiqiao home textiles products fell slightly. This week, except for the domestic sales price index of kits, the domestic sales price index fell slightly. Due to the high frequency of use of the kits, the domestic demand market is stable and still maintains the previous sales situation. Warm-up bedding products showed a slight downward trend this week. Firstly, the previous market shipments were large, and the inventory pressures were still there. In addition, the recent market is dominated by old models, and the number of customers is obviously insufficient, which affects the market. In the case of weak market liquidity, this week, the domestic sales price index of Dieshiqiao home textile products declined. According to the monitoring data of Dieshiqiao Home Textiles Index, the domestic price index of home textiles finished products closed at 93.84 points in the third week of December 2018, down 0.02% from the previous month. The small set closed at 97.90 points this week, up 0.03% from the previous month; the large set closed at 101.34 points this week, up 0.03% from the previous month; the quilt closed at 93.68 points this week, down 0.04% from the previous month; the winter core was closed this week. At 101.24 points, the chain fell by 0.05%; the blanket closed at 94.40 points this week, down by 0.04% from the previous month. Considering the arrival of the New Year's Day, local markets are expected to have some stocks. It is predicted that the domestic price index of Dieshiqiao's home textile products will fluctuate upwards next week.

Christmas is coming. Recently, the reporter learned at the Dieshiqiao Home Textile City that the eye-catching Christmas products were put on the window. In a number of stores in the textile city, a series of Christmas items, including Christmas decorations, Christmas bedding, Christmas hats, etc., were introduced. They actively used the festival, and the new Christmas design attracted customers and gained more turnover. One of the Christmas home textile suits attracted the attention of reporters. It is understood that the product consists of bedding, blankets, pillows, Santa Claus dolls, bedding design with red warm socks pattern, yellow bell pattern, white snowman pattern and other decorative quilt. The snowflake texture combines with blue and white to bring a Christmas touch to the room. Together with the red and blue prints on the white sheets, it is like a bright red in the snow and ice of Christmas. The blankets and pillows are made of brown, printed with a deer pattern, fresh and pleasant, and a pure gift from Santa Claus dolls. The owner smiled and introduced that if you use this suit with your loved one to spend Christmas Eve, it will be extremely romantic.

This year marks the 40th anniversary of reform and opening up. The provincial party committee and the provincial government have selected a group of advanced collectives and advanced individuals who have made outstanding contributions to Jiangsu's reform and opening up. As a microcosm and typical example of the continuous development and expansion of the reform and opening up, Haimen Dieshiqiao Home Textile City was listed as one of the “20 advanced collectives of the 40th anniversary of Jiangsu reform and opening up”. From sneaking the stalls, it gathers into a rural market that covers the neighboring cities and towns; from the grassroots market that has grown up to the world, it has become the world's home textile center that publishes the global index; from imitating plagiarism to the United Nations copyright protection sample to lead the global home textiles Creative fashion; from small steps to explore the road abroad, to the national market procurement trade mode pilot led the way along the "Belt and Road" stride out... Through the 40-year time tunnel, as the epitome of China's rural reform and opening up and the model of Chinese farmers' innovation and entrepreneurship in the new era, the rise of Dieshiqiao is a miracle. In December 1982, the reform and opening up of the spring breeze, the legally recognized Dieshiqiao market stepped into the right track. In 1985, the market was upgraded to a county-level bazaar. After one year, it developed to more than 4,000 booths. The daily turnover exceeded one million yuan. Samsung jumped from Haimen’s “bottom” township to Haimen’s first “100 million yuan township”. In 1992, Dieshiqiao Embroidery City was built and attracted 2,500 merchants, gradually developing into the country's largest wholesale market for embroidery. From family workshops to industrial parks, home textile companies around Dieshiqiao have mushroomed. The progress of market construction has also accelerated. In the 10 years after 2001, through the third phase of development, the Dieshiqiao market expanded from 50,000 square meters to 1 million square meters, and the number of stores reached 10,000. The total transaction volume was 5.5 billion in 2002. Yuan surged to 100 billion yuan last year, and it was called "the world's three home textile centers" with Frankfurt, Germany and Fifth Avenue in New York. The fissile development and geometric growth of the market have also created a wealth legend in the local area. Local residents have a “dividend” in market growth. Go out along the “Belt and Road” Today, Dieshiqiao's home textile industry cluster has radiated around 8 counties and districts, more than 30 townships and towns, has more than 20,000 stores, more than 2,500 companies, more than 500,000 employees, and the national market share of home textile products exceeds 50. %, exported to more than 130 countries and regions. In the future, the Dieshiqiao home textile market will promote high-quality development through informationization, specialization, branding, internationalization and modernization, and comprehensively build the “Belt and Road” import and export commodity clusters and world-class home textile manufacturing trade centers to cultivate world-class Home textile enterprise brand and trade center.

Recently, the State Intellectual Property Office publicized the third batch of standardized intellectual property protection markets. According to the relevant provisions of the “Administrative Measures on the Standardization of Intellectual Property Protection Markets”, “the total score of the evaluation is 80 points or above is qualified”, according to which it is determined that 16 markets such as Shanghai No.1 Pharmaceutical Store are the third batch of national-level intellectual property rights. Protect the regulated market. The publicity time is from December 7, 2018 to December 21, 2018. China's Dieshiqiao International Home Textile City and Jiangsu Suzhong Trade City Leather Shoes Trading Market are among the two specialized markets in the textile and apparel sector. It is understood that for a long time, China Dieshiqiao International Home Textile City and Jiangsu Suzhong Trade City leather shoes trading market continue to strengthen the intellectual property management and management, continuously improve and improve the intellectual property management mechanism, and constantly improve the level of property rights protection, and walked across the country. The forefront of the big professional market. China Dieshiqiao International Home Textile City has successively won the “United Nations World Intellectual Property Organization Excellent Protection of Copyright Protection Demonstration Site”, “Jiangsu Provincial Copyright Demonstration Park”, “Jiangsu Province Intellectual Property Key Contact Point”, “Jiangsu Genuine Genuine Product Demonstration Street”, "Jiangsu Provincial Intellectual Property Pilot Park" and "Jiangsu Provincial Intellectual Property Demonstration Park" and other honorary titles. Jiangsu Jiangdu Suzhong Trade City has also won the honorary title of “Professional Zhengzhi” demonstration street and national high-quality leather shoes production demonstration zone.

In the second week of this month, the domestic sales price index of Dieshiqiao home textiles still maintained a small upward trend. The market needs to pick up, orders have begun to increase, especially warm-up bedding products, becoming the second week of market procurement hotspots. The demand for replenishment of foreign secondary wholesalers still exists. Due to the cold weather, the demand for various bedding products has risen, and the inventory pressure has slowed down. At the same time, the old customers’ telephone orders are constantly flowing. At the end of the year, the home textile market, the market procurement atmosphere is still acceptable, the merchants have a strong willingness to ship, and the market maintains a weak and volatile sales situation. According to the monitoring data of Dieshiqiao Home Textiles Index, the domestic price index of home textiles finished products closed at 93.86 points in the second week of December 2018, up 0.03% from the previous month. The small set closed at 97.87 points in the second week, up 0.04% from the previous month; the second week closed at 101.31 points, down 0.02% from the previous week; the second week closed at 93.72 points, down 0.01% from the previous month; The second week closed at 101.29 points, up 0.06% from the previous month; the blanket closed at 94.44 points in the second week, up 0.03% from the previous month. Considering the approaching of New Year's Day in 2019 and the booming trend of consumer demand at the end of the year, it is predicted that the domestic sales price of the products of Dieshiqiao Home Textiles next week will be dominated by shocks.

This year marks the 40th anniversary of reform and opening up. The provincial party committee and the provincial government decided to select a group of advanced collectives and advanced individuals who have made outstanding contributions to Jiangsu's reform and opening up. Dieshiqiao International Home Textile City became the only unit in the Nantong area and was selected for the list of advanced collectives to be commended. The public announcement has now ended. Dieshiqiao Home Textile City is an advanced model of building a new socialist countryside with characteristic industries. Since its establishment, it has gradually developed into a research and development center for China's textile industry and a distribution base for home textile products. It has won the honorary titles of “National Credit Demonstration Market” and “National Excellent Model Market”. The market textile copyright protection has achieved remarkable results. It has been listed as a demonstration site for outstanding copyright protection in the world by the World Copyright Organization and won the World Intellectual Property Creation Gold Award. In 2015, the Dieshiqiao market was determined by the State Council as a pilot program for the reform of market procurement trade. In the past three years, the customs clearance trade volume exceeded US$6 billion, forming a pattern of “Yiwu City in the south and Dieshiqiao in the north”.

The first World Textile and Apparel Education Conference was held in Shanghai recently. 385 experts and scholars from textile and apparel education in 26 countries and 127 universities and industry associations gathered around the world, focusing on talent training, teaching reform, education internationalization, etc. The topic will be held to discuss academic exchange activities. At the Donghua University Songjiang Campus Comprehensive Education Branch, Wang Fan Wang Fan, Director of the Management Committee of Haimen Park of Nantong City (Dianshiqiao Market Management Committee) was invited to give a theme report on “Exploration of Talent Cultivation Models in Schools”. Taking the town of Dieshiqiao Home Textile as an example, he introduced the development of Haimen Dieshiqiao home textile cluster and the innovation and development of Dieshiqiao market. In particular, in recent years, Dieshiqiao and various textile colleges across the country carried out exchanges and cooperation with people in the country to build home textiles. The R&D center, the construction of the practice base for college students, and the joint training of professional talents, etc., have sincerely expressed the good vision and sincere hope of cooperating with the textile colleges and universities around the world. In recent years, Haimen Dieshiqiao's home textile industry technology innovation has led the industry's high-quality development, innovative thinking and innovative measures, and actively seek exchanges and cooperation with domestic and foreign research institutes, universities and industry organizations. Among them, the “Donghua University Haimen Dieshiqiao Home Textile R&D Center” was established in cooperation with Shanghai Donghua University Textile Institute, providing a practice base for textile college students and providing a scientific research platform for professional graduate students. Since the establishment of the Haimen Dieshiqiao Home Textile R&D Center of Donghua University, it has promoted the scientific and technological progress and professional talents of the Dieshiqiao home textile industry by establishing a long-term mechanism for cooperation in production, education and research, and accelerated the scientific and technological achievements of Donghua University in the home textile industry of Haimen Dieshiqiao. The rapid transformation of the cluster area to meet the comprehensive practical needs of technology and talents in the transformation and upgrading of the Dieshiqiao home textile industry and enterprises.

This week, the domestic price index of the products of Dieshiqiao home textiles showed a slight upward trend. Under the continuous rainy weather and cold air, the number of individual passengers in the market has been significantly reduced. Occasionally, a small number of FITs come to the market for retail purchases. The bulk customers are mainly consumers in the surrounding areas of Dieshiqiao. Foreign secondary wholesalers have recently actively replenished goods, and the inventory pressures of various places have slowed down. They have come to the market to make small-lot replenishment activities. Among them, the kit-type bedding products have become the main products for sale, and the warm-up blanket products have received more attention, and the market has a considerable volume. According to the monitoring data of Dieshiqiao Home Textile Index, the domestic price index of home textiles finished products closed at 93.83 points in the first week of December 2018, up 0.04% from the previous month. The small set closed at 97.83 points this week, up 0.05% from the previous month; the large set closed at 101.33 points this week, up 0.04% from the previous month; the quilt closed at 93.73 points this week, down 0.02% from the previous month; the winter core was closed this week. At 101.23 points, the chain fell by 0.02%; the blanket closed at 94.41 points this week, up 0.05% from the previous month. Recently, all localities have cooled down and snowfall, and the demand for warm bedding products has continued to increase. It is predicted that the domestic price index of Dieshiqiao home textile products will continue to rise next week.

The Office of the State Intellectual Property Office recently sent out information that the Haimen Dieshiqiao market was recognized as the third batch of “National Intellectual Property Protection Standardized Markets”, and 16 markets were evaluated in the country at the same time. For a long time, through continuous enhancement of intellectual property propaganda and management, and constantly improve and perfect the intellectual property management mechanism, the intellectual property protection level of the Dieshiqiao home textile industry in the park has been greatly improved, and it has been at the forefront of the major professional markets in the country, and has also received various departments. Affirmation. The park has successively won the “United Nations World Intellectual Property Organization Excellent Protection of Copyright Protection Demonstration Site”, “Jiangsu Provincial Copyright Demonstration Park”, “Jiangsu Provincial Intellectual Property Key Contact Point”, “Jiangsu Genuine Genuine Product Demonstration Street”, “Jiangsu Provincial Intellectual Property Rights” The pilot park and the Jiangsu Provincial Intellectual Property Demonstration Park are honorary titles.

On December 6th, at the China Textile and Apparel Brand Conference in 2018, the China National Textile and Apparel Council awarded Dieshiqiao “Explored Home Textile Regional Brand Pilot Area”, which is following the “National Textile Industry Famous Brand Creation Demonstration Zone” and “National Foreign Trade Another national-level industrial business card after the transformation and upgrading of the professional demonstration base. It is understood that a total of six units across the country have won this honor. The Dieshiqiao home textile market is the largest and most popular home textile market in China and even in the world. At present, the market construction area is 1 million square meters, with nearly 10,000 business shops. The domestic market share of home textile products is over 50%. It is sold in more than 350 large and medium-sized cities across the country and exported to more than 130 countries and regions on five continents. It is reported that in recent years, the Dieshiqiao market has maintained a good development trend. In 2017, online and offline transactions exceeded 100 billion yuan. In particular, since the July 2015 Haimen Dieshiqiao market procurement and trade mode pilot has been approved for more than three years, the progress has been smooth and the results have begun to show. Up to now, the market procurement and trade mode pilot exports more than 52,400 votes, the total trade volume of more than 6.2 billion US dollars, of which household textiles accounted for nearly 20%.

On December 7th, the opening ceremony of the first home textile festival of Dieshiqiao in China and the signing ceremony of the strategic cooperation of Alibaba-Family Industry Belt were held in Haimen. After nearly 40 years of cultivation, Dieshiqiao has formed a super-home textile industrial cluster with “complete industrial chain, high quality public service and sound functions”, with more than 2,500 home textile enterprises, including nearly 400 enterprises above designated size, foreign investment and foreign trade enterprises. More than 300, more than 500,000 employees, the annual production capacity of home textiles exceeds 200 billion yuan. Home textile products have a market share of more than 50% in the country, and are sold in more than 350 large and medium-sized cities across the country, and are exported to more than 130 countries and regions on five continents. The market has won a series of awards for the national civilized market, China's excellent demonstration market, and Chinese overseas innovation and entrepreneurship demonstration base for many years. Dieshiqiao Home Textiles was rated as “Jiangsu Regional Famous Brand” and “China Famous Brand”. At the event site, Wang Fan, deputy secretary of the Party Working Committee of Haimen Industrial Park and director of the management committee, said that the home textile industry with a live broadcast base is a new thing, a new form of service industry. In recent years, the Internet economy and the real economy have accelerated integration, and e-commerce live broadcasting has become another slogan for the development of the real economy. This time, as a marriage between the home textile industry and the e-commerce live broadcast of Haimen, coupled with the strong support of Alibaba Group, its potential is not limited, and it will definitely further develop the home textile industry of Dieshiqiao, and it will be small for Dieshiqiao Home Textiles. The modernization of the town has played a positive role in guiding and promoting. It is reported that this first China-based Dieshiqiao First Home Textile Live Festival will be held, and relying on Alibaba, a home-grown platform, to carry out in-depth cooperation is to take advantage of the completion of the broadcast base and promote the home textile industry of Dieshiqiao. Higher, better and stronger. The “Star Flash” home industry live broadcast base is a platform-based and innovative service industry project based on “Internet +”, which has a strong driving effect on the entire home textile and even the home industry. Haimen Park will focus on it as a key project to help the company achieve sound and rapid development, and drive a number of upstream and downstream projects, and strive to promote the formation of innovative industrial clusters in home textiles and even the entire home industry.

When the reporter visited the Shishiqiao International Home Textile City, he found that the warm-skinned bedding products have already been sold well in the home textile market this winter. The sanding product belongs to a functional product, which is a finishing of printing and dyeing. The sanding bed has good hair quality and must be active printing technology. After the general fabric is treated, the cloth surface is smooth and flat, and the sanding is rubbed on the cloth surface with a roller wrapped with sand, and a layer of fluff is ground on the cloth surface. Compared with ordinary bedding products, the sanding bedding products have the advantages of softness, comfort and closeness to the body, which eliminates the phenomenon of stiffness, hardness and coldness of the general home textile products, and can effectively solve the problem of "cold duvet" in winter. The owner of the core trading area of ​​Dieshiqiao, the quilt cover hall, told the reporter that this year's sanding bed products have also made some improvements and innovations compared with previous years. In terms of varieties, the old production technology has been improved, and the newly developed active sanding bedding products are more environmentally friendly, and the fabrics are softer and more comfortable. They have been favored by many consumers on the market. In the pattern, the sanding bedding also follows the pace of fashion, with large flowers, stripes, geometric leopards and more. According to reports, although the price of sanded bedding products is slightly higher than that of ordinary bedding products, most consumers are still willing to pay higher prices, and the sanding bedding products have become a must-have seasonal bed for many families in winter. Product.

The reporter saw a winter bedding package at Dieshiqiao International Home Textile City. The floral pattern on the bed was quite bright. The bird-like floral scene on the bedding can give a vivid impression of life. The main pattern elements of the quilt cover and the pillowcase adopt the idyllic scene, the lake green is the background color, the green color of the bed surface pattern and the natural elegance effect. . After the white sheets and towels are superimposed with the green quilt cover and pillowcase, the color of the bedding is more abundant and the color transition is more natural. The pillows are embroidered with flowers and birds, and the embroidery effect makes the surface more three-dimensional. According to the owner, this bedding is moderately priced, and the bedding is best suited for rustic bedrooms. The main target of the consumer group is the middle-aged lady, and there are quite a lot of merchants ordered, especially in online sales.